Proceeds from Toronto screening of The King’s Speech to aid Japan

Posted: March 17, 2011 in News & Notes
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Colin Firth and Helena Bonham Carter in The King's SpeechAlliance Films and Canadian Motion Picture Exhibitors have joined together to donate proceeds from select presentations in major Canadian cities of the Academy Award winning film The King’s Speech.

Alliance Films, Cineplex Entertainment, Empire Theatres and AMC Theatres have united to raise funds in support of the recent devastation in Japan.  All proceeds from select first evening presentations of The King’s Speech will be donated to the Canadian Red Cross’ Japan Earthquake Asia Pacific Tsunami Appeal.

100% of the proceeds from the 6:45 p.m. (VIP cinema) and 7:20 p.m. screenings at Varsity and VIP Cinemas on Saturday March 19th will be donated.

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